SEO Content
Incredible Health
Role
Freelance Content Marketing Strategist & Copywriter
Date
2024–present
Contributions
SEO Strategy, Copywriting, Content Management (Wordpress)
Collaborators
Design, Product, Marketing
About the Project
Incredible Health is an AI-powered healthcare career marketplace where nurses can find jobs at top hospitals, and hospitals can find top nurses in the market for new jobs.
As a fast-growing startup, Incredible Health’s marketing team needed help keeping up with the increasing demand. In 2024 I began working with the team to supercharge their content marketing and SEO strategy by creating strategic, optimized, and high-quality content for nurses.
From keyword sourcing and deep subject matter research to strategic copywriting and optimized layouts, I oversee the end-to-end content development process.
Most recently, I contributed to a new product launch by researching top search queries for a new audience: healthcare technicians. I then translated that research into a suite of new top-of-funnel content that strikes a balance between offering resources and converting new users.
Blog writing
Read a selection of Incredible Health blog posts I’ve researched, written, and optimized for search rankings.
